Job Description

Job Description

Job Description

Are you a creative, tech-savvy marketing professional with a passion for innovation and cutting-edge strategies? We’re looking for a dynamic Marketing Manager to oversee all marketing systems, assets, and operations to enhance client experiences and elevate our luxury real estate brand.

In this role, you'll manage marketing automation, asset organization, and process optimization, ensuring seamless, efficient execution across all channels. You’ll contribute to existing initiatives while helping to develop new campaigns aligned with company goals. The ideal candidate has experience in communications, CRM management, digital marketing, advertising, branding, and social media.

You’ll work closely with sales and admin teams to ensure all marketing materials reflect our brand and support our business objectives. Strong communication skills (both written and verbal), organizational abilities, and attention to detail are a must. This fast-paced role requires someone who thrives in a collaborative, ever-evolving environment.

This is an integral position that directly impacts the company’s success, offering professional growth, training, and a competitive compensation package. If you're proactive, positive, and passionate about making a difference, we’d love to hear from you!

$85,000+ plus bonus

• Lead and manage marketing initiatives, including mailings, social media, website content, community events, property listings, and client engagement.
• Oversee and optimize marketing automation tools, CRM systems (Follow Up Boss), and digital platforms to ensure seamless integration and efficient operation across departments.
• Continuously evaluate and implement new technologies to enhance marketing efficiency and campaign effectiveness.
• Contribute to the development of marketing strategies that elevate brand presence and position Andersen Group Realty as a leader in the luxury real estate market.
• Plan and coordinate internal and external client/community events, including managing logistics, registrations, vendor relationships, and marketing materials.
• Regularly update and refine company marketing materials, including presentations, consultation guides, and property listing brochures.
• Create and design presentations for speaking engagements and events.
• Manage and update the company CRM to organize customer segments for targeted marketing efforts and sales initiatives.
• Support the home listing and selling process by assisting with marketing and administrative tasks related to property promotions.

• Education: B.S./B.A. in Marketing, Communications, Advertising, Business Administration, or a related field.
• Experience: Minimum 5+ years of relevant marketing experience, ideally in a real estate or luxury services environment.
• Project Management: Proven ability to coordinate and execute marketing projects across social media, advertising, brand management, and event planning.
• Adaptability: Comfortable navigating ambiguity and adapting to changing priorities in a fast-paced environment.
• Cross-Functional Collaboration: Ability to work both independently and cross-functionally to drive alignment and proactively solve problems with sound business judgment.
• Creative Skills: Strong experience in content creation, creative writing, advertising concepts, and design.
• Organizational Skills: Excellent project management skills with the ability to prioritize, meet deadlines, and manage multiple projects in a dynamic environment.
• Communication Skills: Outstanding written and verbal communication skills, with exceptional attention to detail, copywriting, and proofreading expertise.
• Technical Proficiency: Familiarity with tools such as MailChimp, Hootsuite, WordPress, Adobe Creative Suite, Canva, and CRM systems.
• Professionalism: Able to interact professionally with clients, handle sensitive situations with grace, and maintain a polished and approachable demeanor.
• Team Player: Collaborative attitude with a willingness to support the team and help the organization grow.
• Reliable transportation and ability to commute to the Winchester, MA office.

Nationally recognized real estate in the Greater Boston area and ranked as the #1 Keller Williams team in Massachusetts in 2023 & 2023 with over a billion dollars in residential real estate sales over the past 20 years. As a growing team, we are focused on maintaining our unique culture through a very selective hiring process. You will work with high-minded and achievement-oriented coworkers who want to see you achieve your goals.

We are a learning and growth-oriented organization and provide ongoing training, tools, and systems to improve communication, sales, and other skills to help you thrive in your career.

Enjoy a fun, team-oriented atmosphere. Monthly team outings.

Values: Humble, Driven, Professional, Integrity, Relationships

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